In World Advertising (IWA) on sMeet.
Do you want to bring your product/ market closer to the end consumer and give them a great online experience that will keep them engaged? sMeet offers new methods of advertising and brand communication, suitable for targeting various different demographics , in an exciting and interactive 3D environment (In World Advertising, similar to In Game Advertising). With cutting edge advertising methods such as clickable flash-objects , social video ads, branded rooms, avatar branding, sponsored mini games and classic standard display formats, we can offer diverse and qualitative advertising campaigns.  We’re happy to discuss all details of a lucrative cooperation with you personally. Please don’t hesitate to get in touch, should you have any questions about “Advertising on sMeet”: advertising[at]smeet.com

Advertising Formats in the sMeet 3D World

Full Banner	468×60
Vertical Banner	120×240
Medium Rectangle	300×250
Square Button	125×125

Standard Banner

In-world placement of classical standard banner formats (i.e. in the shape of virtual city lights, billboards, building ads etc) have proven to attract attention and has lead to an above average acceptance in comparison to conventional website banners.

Social Video Ads:

>> sMeet large screens are definite eye-catchers

>> Users watch video ads on sMeet together – this facilitates the awareness of the ad message

Our classic spots, livestreams or hosted commercial broadcasts dispose of high acceptance levels and all that without zapping in opposition to classic TV adverts.

In-World Product Placement with clickable Objects:

• Ad characters

• Products

• Game Consoles

• Pool Tables

• etc.


Click to enlarge.

Sponsored Mini-Games:

• Flash of a Full Banner (468×60) during the game

• Flash of a Medium Rectangle (300×250) after the game


Click to enlarge.

Branded Rooms und Avatar Branding:

• In-World-Advertising makes the brand experience positive for the user
• Integration of real products in an exciting 3D environment

• Increase of image building
• The customer isn’t bothered in contrast to unnatural standard banners.

Further extra formats:

• Virtual promotion campaign per avatar and telephone chat
• Newsletter Promotion
• Sponsored calls in telephone chat
• Sponsored links

In innovative IWA extra formats, the campaign prices depend on the specific programming costs and can vary accordingly.

Media Figures and Prices

With over 2.5 million registered users, a browser-based 3D platform and a target group between 12-35 years old, sMeet is currently one of the most exciting entertainment providers on the market!  We look forward to hearing from your at: advertising[at]smeet.com

Advertising Guidelines/Exclusions

When selecting clients we exclude advertising for the following topics / contents / as well as certain competitors

• Communities / 3D-worlds / Chat-products
• Pornographic content or content which is offensive or glorifies violence
• Gambling
• Drugs
• Content which infringes a clause of the criminal code
• Direct competitors

The underage audience of sMeet requires special protection concerning dishonest,  development impairing or morally questionable advertising. Therefore a sound advertising codex is to be adhered to by our advertising partners. The codex applies the regulations of the legal protection for children and young persons to the offered advertising in the sMeet student world.

The following products & content may not be promoted within the students world:

• Cigarettes / alcohol / illegal drugs
• Weapons of any kind
• R-rated movies, series, DVDs and computer games
• Bets / lotteries used to generate consumer data
• Parties and political, religious and ideological     convictions and associations
• Further services and products with content liable to     have an undesirable influence on the development of minors
• Graffiti-sprays and utensils